Ray Rice vs. Solange and Jay Z

Violence against one another is not okay either way male or female. The Ray Rice, Jay Z and Collagen incident happened the exact same way Just the opposite sex. This fight within the celebrities had the world talking. â€Å"What Happened? Or is there sound to hear what they're sallying The reason this has an effect on our culture Is because both Jay Z and Ray Rice are huge role models to people. In the music Industry Jay Z Is a role model to people because people want to be just like him.Ray Rice is the man n the NFG and he has people that want to play in the league and that look up to him as their favorite player. The difference between the videos is that one is a male and one is a female whiffs doing the hitting. No one knows what really happened or what caused the fight they Just see hitting. Now since Collagen was hitting Jay Z people didn't make It a big deal, some of the peoples comments were â€Å"Collagen got them hands! Or She can fight! † people were basically worsh ipping her, not understanding that she was attacking him. What if he would have swung back?Then Jay z would have been labeled as a woman beater, but instead he didn't he Just kept moving her. In the middle of everything I still am trying to figure out why Beyond didn't do anything. Instead of people understanding that Collagen is a woman and not hitting her was the right thing to do, people are saying he's a female dog and a vagina. All of this Is because he has respect not only for women but his wife, by not hitting her sister. One thing I did find interesting while researching is that some reporters say he reason Collagen went off like that is because she found out Jay Z has been hitting Beyond.Beyond has a song out and in this song one of her lyrics say sit goes down when it's a billion dollars on an elevator. † Shocker that happened, could that be the reason Beyond wasn't fighting back? Now Ray Rice and his fiancà ©Ã‚ ©e, that whole video was disrespectful to start. Not o nly did he spit on her while she was walking past but he did It again when he got on the elevator. For Ray Rice to do something like that shows that he has no respect for any woman. One person comment was â€Å"l onto care how mad you get never spit on a lady then put your hands on her! ESP. better known as Sports Center was going crazy. Ray Rice was the trending topic all day. He ended up getting suspended and his wife ended up staying with him. She caused all that drama to be right back with him. Some people still call her a Gold- digger, because she Just wants his money. The fight between Ray Rice and his fiancà ©Ã‚ ©e grabbed more attention in the media and throughout the world because he's a football athlete. He has his whole football career ahead of him and he almost threw it al away over hitting a woman.I remember watching ESP. and one of the reporters stated, â€Å"Was he drunk? Does he know what could happen to him? † Number three of media literacy is the ability t o distinguish emotional from reasoned reactions when responding to content and to act accordingly. The emotional part was watching his sympathy for her. In closing, both fights were wrong, both fights shouldn't have happened, but everyone has their problems. No one knows everyone's problems but when you're a star or a celebrity, there is no private life.

Lamb: The Gospel According to Biff, Christ’s Childhood Pal Chapter 29

Chapter 29 When it was all finished, Simon looked great, better than I'd ever seen him look. Joshua had not only raised him from the dead, but also healed his leprosy. Maggie and Martha were ecstatic. The new and improved Simon invited us back to his house to celebrate. Unfortunately, Abel and Crustus had witnessed the resurrection and the healing, and despite our admonishments, they started to spread the story through Bethany and Jerusalem. Joseph of Arimathea accompanied us to Simon's house, but he was hardly in a celebratory mood. â€Å"This dinner's not exactly a trap,† he told Joshua, â€Å"it's more like a test.† â€Å"I've been to one of their trials by dinner,† said Joshua. â€Å"I thought you were a believer.† â€Å"I am,† said Joseph, â€Å"especially after what I saw today, but that's why you have to come to my house and have dinner with the Pharisees from the council. Show them who you are. Explain to them in an informal setting what it is that you are doing.† â€Å"Satan himself once asked me to prove myself,† said Joshua. â€Å"What proof do I owe these hypocrites?† â€Å"Please, Joshua. They may be hypocrites, but they have great influence over the people. Because they condemn you the people are afraid to listen to the Word. I know Pontius Pilate, I don't think anyone would harm you in my home and risk his wrath.† Joshua sat for a moment, sipping his wine. â€Å"Then into the den of vipers I shall go.† â€Å"Don't do it, Joshua,† I said. â€Å"And you have to come alone,† said Joseph. â€Å"You can't bring any of the apostles.† â€Å"That's not a problem,† I said. â€Å"I'm only a disciple.† â€Å"Especially not him,† said Joseph. â€Å"Jakan bar Iban will be there.† â€Å"So I guess it's another night sitting home for me, too,† said Maggie. Later we all watched and waved as Joseph and Joshua left to go back to Jerusalem for the dinner at Joseph's house. â€Å"As soon as they get around the corner you follow them,† Maggie said to me. â€Å"Of course.† â€Å"Stay close enough to hear if he needs you.† â€Å"Absolutely.† â€Å"Come here.† She pulled me inside the door where the others wouldn't see and gave me one of those Maggie kisses that made me walk into walls and forget my name for a few minutes. It was the first in months. She released me and held me at arm's length, then, â€Å"You know that if there were no Joshua, I wouldn't love anyone but you,† she said. â€Å"You don't have to bribe me to watch over him, Maggie.† â€Å"I know. That's one of the reasons I love you,† she said. â€Å"Now go.† My years of trying to sneak up on the monks in the monastery paid me back as I shadowed Joshua and Joseph through Jerusalem. They had no idea I was following, as I slipped from shadow to shadow, wall to tree, finally to Joseph's house, which lay south of the city walls, only a stone's throw from the palace of the high priest, Caiaphas. Joseph of Arimathea's house was only slightly smaller than the palace itself, but I was able to find a spot on the roof of an adjacent building where I could watch the dinner through a window and still have a view of the front door. Joshua and Joseph sat in the dining room drinking wine by themselves for a while, then gradually the servants let in the other guests as they arrived in groups of twos and threes. There were a dozen of them by the time dinner was served, all of the Pharisees that had been at the dinner at Jakan's house, plus five more that I had never seen before, but all were severe and meticulous about washing before dinner and checking each other to make sure that all was in order. I couldn't hear what they were saying, but I really didn't care. There seemed to be no immediate threat to Joshua, and that was all I was worried about. He could hold his own on the rhetorical battlefield. Then, when it seemed that it would end without incident, I saw the tall hat and white robe of a priest in the street, and with him two Temple guards carrying their long, bronze-tipped spears. I dropped down off the roof and made my way around the opposite side of the house, arriving just in time to see a servant lead the priest inside. As soon as Joshua came through the door at Simon's house Martha and Maggie showered him with kisses as if he had returned from the war, then led him to the table and started interrogating him about the dinner. â€Å"First they yelled at me for having fun, drinking wine, and feasting. Saying that if I was truly a prophet I would fast.† â€Å"And what did you tell them?† I asked, still a little winded from the running to get to Simon's house ahead of Joshua. â€Å"I said, well, John didn't eat anything but bugs, and he never drank wine in his life, and he certainly never had any fun, and they didn't believe him, so what kind of standards were they trying to set, and please pass the tabbouleh.† â€Å"What did they say then?† â€Å"Then they yelled at me for eating with tax collectors and harlots.† â€Å"Hey,† said Matthew. â€Å"Hey,† said Martha. â€Å"They didn't mean you, Martha, they meant Maggie.† â€Å"Hey,† said Maggie. â€Å"I told them that tax collectors and harlots would see the kingdom of God before they did. Then they yelled at me for healing on the Sabbath, not washing my hands before I eat, being in league with the Devil again, and blaspheming by claiming to be the Son of God.† â€Å"Then what?† â€Å"Then we had dessert. It was some sort of cake made with dates and honey. I liked it. Then a guy came to the door wearing priest's robes.† â€Å"Uh-oh,† said Matthew. â€Å"Yeah, that was bad,† said Joshua. â€Å"He went around whispering in the ears of all the Pharisees, then Jakan asked me by what authority I raised Simon from the dead.† â€Å"And what did you say?† â€Å"I didn't say anything, not with the Sadducee there. But Joseph told them that Simon hadn't been dead. He was just sleeping.† â€Å"So what did they say to that?† â€Å"Then they asked me by what authority I woke him up.† â€Å"And what did you say?† â€Å"I got angry then. I said by all the authority of God and the Holy Ghost, by the authority of Moses and Elijah, by the authority of David and Solomon, by the authority of thunder and lightning, by the authority of the sea and the air and the fire in the earth, I told them.† â€Å"And what did they say?† â€Å"They said that Simon must have been a very sound sleeper.† â€Å"Sarcasm is wasted on those guys,† I said. â€Å"Completely wasted,† said Joshua. â€Å"Anyway, then I left, and outside there were two guards from the Temple. The shafts of their spears had been broken and they were both unconscious. There was blood on one's scalp. So I healed them, and when I saw they were coming around, I came here.† â€Å"They don't think you attacked the guards?† Simon asked. â€Å"No, the priest followed me down. He saw them at the same time that I did.† â€Å"And your healing them didn't convince him?† â€Å"Hardly.† â€Å"So what do we do now?† â€Å"I think we should go back to Galilee. Joseph will send word if anything comes of the meeting of the council.† â€Å"You know what will come of it,† Maggie said. â€Å"You threaten them. And now they have the priests involved. You know what will happen.† â€Å"Yes, I do,† said Joshua. â€Å"But you don't. We'll leave for Capernaum in the morning.† Later Maggie came to me in the great room of Simon's house, where we were all bedded down for the night. She crawled under my blanket and put her lips right next to my ear. As usual, she smelled of lemons and cinnamon. â€Å"What did you do to those guards?† she whispered. â€Å"I surprised them. I thought they might be there to arrest Joshua.† â€Å"You might have gotten him arrested.† â€Å"Look, have you done this before? Because if you have some sort of plan, please let me in on it. Personally, I'm making this up as I go along.† â€Å"You did good,† she whispered. She kissed my ear. â€Å"Thank you.† I reached for her and she shimmied away. â€Å"And I'm still not going to sleep with you,† she said. The messenger must have ridden through several nights to get ahead of us, but when we got back to Capernaum there was already a message waiting from Joseph of Arimathea. Joshua: Pharisee council condemned you to death for blasphemy. Herod concurs. No official death warrant issued, but suggest you take disciples into Herod Philip's territory until things settle down. No word from the priests yet, which is good. Enjoyed having you at dinner, please drop by next time you're in town. Your friend, Joseph of Arimathea Joshua read the message aloud to all of us, then pointed to a deserted mountaintop on the northern shore of the lake near Bethsaida. â€Å"Before we leave Galilee again, I am going up that mountain. I will stay there until all in Galilee who wish to hear the good news have come. Only then will I leave to go to Philip's territory. Go out now and find the faithful. Tell them where to find me.† â€Å"Joshua,† Peter said, â€Å"there are already two or three hundred sick and lame waiting at the synagogue for you to heal them. They've been gathering for all the days you've been gone.† â€Å"Why didn't you tell me?† â€Å"Well, Bartholomew greeted them and took their names, then we told them that you'd be with them as soon as you got the chance. They're fine.† â€Å"I lead the dogs back and forth by them occasionally so we look busy,† said Bart. Joshua stormed off to the synagogue waving his hands in the air as if asking God why he had been plagued by a gang of dimwits, but then, I might have been reading that into his gesture. The rest of us spread out into Galilee to announce that Joshua was going to be preaching a great sermon on a mountain north of Capernaum. Maggie and I traveled together, along with Simon the Canaanite and Maggie's friends Johanna and Susanna. We decided to take three days and walk a circle through northern Galilee that would take us through a dozen towns and bring us back to the mountain just in time to help direct the pilgrims that would be gathering. The first night we camped in a sheltered valley outside a town called Jamnith. We ate bread and cheese by the fire and afterward Simon and I shared wine while the women went off to sleep. It was the first time I'd ever had a chance to talk to the Zealot without his friend Judas around. â€Å"I hope Joshua can bring the kingdom down on their heads now,† Simon said. â€Å"Otherwise I may have to look for another prophet to pledge my sword to.† I nearly choked on my wine, and handed him the wineskin as I fought for breath. â€Å"Simon,† I said, â€Å"do you believe he's the Son of God?† â€Å"No.† â€Å"You don't, and you're still following him?† â€Å"I am not saying he's not a great prophet, but the Christ? the Son of God? I don't know.† â€Å"You've traveled with him. Heard him speak. Seen his power over demons, over people. You've seen him heal people. Feed people. And what does he ask?† â€Å"Nothing. A place to sleep. Some food. Some wine.† â€Å"And if you could do those things, what would you have?† Here Simon leaned back and looked into the stars, as he let his imagination unroll. â€Å"I would have villages full of women in my bed. I'd have a fine palace, and slaves to bathe me. I would have the finest food and wine and kings would travel from far away just to look at my gold. I would be glorious.† â€Å"But Joshua has only his cloak and his sandals.† Simon seemed to snap out of his reverie, and he wasn't happy about it. â€Å"Just because I am weak does not make him the Christ.† â€Å"That's exactly what makes him the Christ.† â€Å"Maybe he's just naive.† â€Å"Count on it,† I said. I stood and handed him the wineskin. â€Å"You can finish it. I'm going to sleep.† Simon raised his eyebrows. â€Å"The Magdalene, she's a luscious woman. A man could lose himself there.† I took a deep breath and thought about defending Maggie's honor, or even warning Simon about making advances on her, but then I thought better of it. The Zealot needed to learn a lesson that I wasn't qualified to teach. But Maggie was. â€Å"Good night, Simon,† I said. In the morning I found Simon sitting by the cold ashes of the fire, cradling his head in his hands. â€Å"Simon?† I inquired. He looked up at me and I saw a huge purple goose egg on his forehead, just below the bangs of his Roman haircut. A spot of blood seeped out of the middle. His right eye was nearly swollen shut. â€Å"Ouch,† I said. â€Å"How did you do that?† Just then Maggie came out from behind a bush. â€Å"He accidentally crawled into Susanna's bedroll last night,† Maggie said. â€Å"I thought he was an attacker, so naturally, I brained him with a rock.† â€Å"Naturally,† I said. â€Å"I'm so sorry, Simon,† Maggie said. I could hear Susanna and Johanna giggling behind the bush. â€Å"It was an honest mistake,† said Simon. I couldn't tell whether he meant his or Maggie's, but either way he was lying. â€Å"Good thing you're an apostle,† I said. â€Å"You'll have that healed up by noon.† We finished our loop of northern Galilee without incident, and indeed, Simon was nearly healed by the time we returned to the mountain above Bethsaida, where Joshua awaited us with over five thousand followers. â€Å"I can't get away from them long enough to find baskets,† Peter complained. â€Å"Everywhere I go there are fifty people following me,† said Judas. â€Å"How do they expect us to bring them food if they won't let us work?† I had heard similar complaints from Matthew, James, and Andrew, and even Thomas was whining that people were stepping all over Thomas Two. Joshua had multiplied seven loaves into enough to feed the multitude, but no one could get to the food to distribute it. Maggie and I finally fought our way to the top of the mountain where we found Joshua preaching. He signaled the crowd that he was going to take a break, then came over to us. â€Å"This is excellent,† he said. â€Å"So many of the faithful.† â€Å"Uh, Josh†¦Ã¢â‚¬  â€Å"I know,† he said. â€Å"You two go to Magdala. Get the big ship and bring it to Bethsaida. Once we feed the faithful I'll send the disciples down to you. Go out into the lake and wait for me.† We managed to pull John out of the crowd and took him with us to Magdala to help sail the ship back up the coast. Neither Maggie nor I felt confident enough to handle the big boat without one of the fishermen on board. A half-day later we docked in Bethsaida, where the other apostles were waiting for us. â€Å"He's led them to the other side of the mountain,† Peter said. â€Å"He'll deliver a blessing then send them on their way. Hopefully they'll go home and he can meet us.† â€Å"Did you see any soldiers in the crowd?† I asked. â€Å"Not yet, but we should have been out of Herod's territory by now. The Pharisees are hanging on the edge of the crowd like they know something is going to happen.† We assumed that he would be swimming or rowing out in one of the small boats, but when he finally came down to the shore the multitude was still following him, and he just kept walking, right across the surface of the water to the boat. The crowd stopped at the shore and cheered. Even we were astounded by this new miracle, and we sat in the boat with our mouths hanging open as Joshua approached. â€Å"What?† he said. â€Å"What? What? What?† â€Å"Master, you're walking on the water,† said Peter. â€Å"I just ate,† Joshua said. â€Å"You can't go into the water for an hour after you eat. You could get a cramp. What, none of you guys have mothers?† â€Å"It's a miracle,† shouted Peter. â€Å"It's no big deal,† Joshua said, dismissing the miracle with the wave of a hand. â€Å"It's easy. Really, Peter, you should try it.† Peter stood up in the boat tentatively. â€Å"Really, try it.† Peter started to take off his tunic. â€Å"Keep that on,† said Joshua. â€Å"And your sandals too.† â€Å"But Lord, this is a new tunic.† â€Å"Then keep it dry, Peter. Come to me. Step upon the water.† Peter put one foot over the side and into the water. â€Å"Trust your faith, Peter,† I yelled. â€Å"If you doubt you won't be able to do it.† Then Peter stepped with both feet onto the surface of the water, and for a split second he stood there. And we were all amazed. â€Å"Hey, I'm – † Then he sank like a stone. He came up sputtering. We were all doubled over giggling, and even Joshua had sunk up to his ankles, he was laughing so hard. â€Å"I can't believe you fell for that,† said Joshua. He ran across the water and helped us pull Peter into the boat. â€Å"Peter, you're as dumb as a box of rocks. But what amazing faith you have. I'm going to build my church on this box of rocks.† â€Å"You would have Peter build your church?† asked Philip. â€Å"Because he tried to walk on the water.† â€Å"Would you have tried it?† asked Joshua. â€Å"Of course not,† said Philip. â€Å"I can't swim.† â€Å"Then who has the greater faith?† Joshua climbed into the boat and shook the water off of his sandals, then tousled Peter's wet hair. â€Å"Someone will have to carry on the church when I'm gone, and I'm going to be gone soon. In the spring we'll go to Jerusalem for the Passover, and there I will be judged by the scribes and the priests, and there I will be tortured and put to death. But three days from the day of my death, I shall rise, and be with you again.† As Joshua spoke Maggie had latched onto my arm. By the time he was finished speaking her nails had drawn blood from my biceps. A shadow of grief seemed to pass over the faces of the disciples. We looked not at each other, and neither at the ground, but at a place in space a few feet from our faces, where I suppose one looks for a clear answer to appear out of undefined shock. â€Å"Well, that sucks,† someone said. We landed at the town of Hippos, on the eastern shore of the Sea of Galilee, directly across the lake from Tiberius. Joshua had preached here before when we had come over to hide the first time, and there were people in the town who would receive the apostles into their homes until Joshua sent them out again. We'd brought many baskets of the broken bread from Bethsaida, and Judas and Simon helped me unload them from the ship, wading in and out of the shallows where we anchored, as Hippos had no dock. â€Å"The bread stood piled like small mountains,† Judas said. â€Å"Much more than when we fed the five thousand. A Jewish army could fight long days on that kind of supply. If the Romans have taught us anything it's that an army fights on its stomach.† I stopped schlepping and looked at him. Simon, who stood next to me, set his basket down on the beach, then lifted the edge of his sash to show me the hilt of his dagger. â€Å"The kingdom will be ours only when we take it by the sword. We've had no problem spilling Roman blood. No master but God.† I reached over and gently pulled Simon's sash back over the hilt of his dagger. â€Å"Have you ever heard Joshua talk about doing harm to anyone? Even an enemy?† â€Å"No,† Judas said. â€Å"He can't speak openly about taking the kingdom until he's ready to strike. That's why he always speaks in parables.† â€Å"That is a crock of rancid yak butter,† said a voice from the ship. Joshua sat up, a net hung over his head like a tattered prayer shawl. He'd been sleeping in the bow of the ship and we'd completely forgotten about him. â€Å"Biff, call everyone together, here on the beach. I haven't made myself clear to everyone, evidently.† I dropped my basket and ran into town to get the others. In less than an hour we were all seated on the beach and Joshua paced before us. â€Å"The kingdom is open to everyone,† Joshua said. â€Å"Ev-ree-one, get it?† Everyone nodded. â€Å"Even Romans.† Everyone stopped nodding. â€Å"The kingdom of God is upon us, but the Romans will remain in Israel. The kingdom of God has nothing to do with the kingdom of Israel, do you all understand that?† â€Å"But the Messiah is supposed to lead our people to freedom,† Judas shouted. â€Å"No master but God!† Simon added. â€Å"Shut up!† said Joshua. â€Å"I was not sent to deliver wrath. We will be delivered into the kingdom by forgiveness, not conquest. People, we have been over this, what have I not made clear?† â€Å"How we are to cast the Romans out of the kingdom?† shouted Nathaniel. â€Å"You should know better,† Joshua said to Nathaniel, â€Å"you yellow-haired freak. One more time, we can't cast the Romans out of the kingdom because the kingdom is open to all.† And I think they were getting it, at least the two Zealots were getting it, because they looked profoundly disappointed. They'd waited their whole life for the Messiah to come along and establish the kingdom by crushing the Romans, now he was telling them in his own divine words that it wasn't going to happen. But then Joshua started with the parables. â€Å"The kingdom is like a wheat field with tares, you can't pull out the tares without destroying the grain.† Blank stares. Doubly blank from the fishermen, who didn't know squat from farming metaphors. â€Å"A tare is a rye grass,† Joshua explained. â€Å"It weaves its roots amid the roots of wheat or barley, and there's no way to pull them out without ruining the crop.† Nobody got it. â€Å"Okay,† Joshua continued. â€Å"The children of heaven are the good people, and the tares are the bad ones. You get both. And when you're all done, the angels pick out the wicked and burn them.† â€Å"Not getting it,† said Peter. He shook his head, and his gray mane whipped around his face like a confused lion trying to shake off the sight of a flying wildebeest. â€Å"How do you guys preach this stuff if you don't understand it? Okay, try this: the kingdom of heaven is like, uh, a merchant seeking pearls.† â€Å"Like before swine,† said Bartholomew. â€Å"Yes! Bart! Yes! Only no swine this time, same pearls though.† Three hours later, Joshua was still at it, and he was starting to run out of things to liken the kingdom to, his favorite, the mustard seed, having failed in three different tries. â€Å"Okay, the kingdom is like a monkey.† Joshua was hoarse and his voice was breaking. â€Å"How?† â€Å"A Jewish monkey, right?† â€Å"Is it like a monkey eating a mustard seed?† I stood up and went to Joshua and put my arm around his shoulder. â€Å"Josh, take a break.† I led him down the beach toward the village. He shook his head. â€Å"Those are the dumbest sons of bitches on earth.† â€Å"They've become like little children, as you told them to.† â€Å"Stupid little children,† Joshua said. I heard light footsteps on the sand behind us and Maggie threw her arms around our necks. She kissed Joshua on the forehead, making a loud wet smacking sound, then looked as if she was going to do the same to me so I shied away. â€Å"You two are the ninnies here. You both rail on them about their intelligence, when that doesn't have anything to do with why they're here. Have either one of you heard them preach? I have. Peter can heal the sick now. I've seen it. I've seen James make the lame walk. Faith isn't an act of intelligence, it's an act of imagination. Every time you give them a new metaphor for the kingdom they see the metaphor, a mustard seed, a field, a garden, a vineyard, it's like pointing something out to a cat – the cat looks at your finger, not at what you're pointing at. They don't need to understand it, they only need to believe, and they do. They imagine the kingdom as they need it to be, they don't need to grasp it, it's there already, they can let it be. Imagination, not intellect.† Maggie let go of our necks, then stood there grinning like a madwoman. Joshua looked at her, then at me. I shrugged. â€Å"I told you she was smarter than both of us.† â€Å"I know,† Joshua said. â€Å"I don't know if I can stand you both being right in the same day. I need some time to think and pray.† â€Å"Go on then,† Maggie said, waving him on. I stopped and watched my friend walk into the village, having absolutely no idea what I was supposed to do. I turned back to Maggie. â€Å"You heard the Passover prediction?† She nodded. â€Å"I take it you didn't confront him.† â€Å"I don't know what to say.† â€Å"We need to talk him out of it. If he knows what awaits him in Jerusalem, why go? Why don't we go into Phoenicia or Syria? He could even take the good news to Greece and be perfectly safe. They have people running all over the place preaching different ideas – look at Bartholomew and his Cynics.† â€Å"When we were in India, we saw a festival in the city of their goddess Kali. She's a goddess of destruction, Maggie. It was the bloodiest thing I've ever seen, thousands of animals slaughtered, hundreds of men beheaded. The whole world seemed slick with blood. Joshua and I saved some children from being flayed alive, but when it was over, Joshua kept saying, no more sacrifices. No more.† Maggie looked at me as if she expected more. â€Å"So? It was horrible, what did you expect him to say?† â€Å"He wasn't talking to me, Maggie. He was talking to God. And I don't think he was making a request.† â€Å"Are you saying that he thinks his father wants to kill him for trying to change things, so he can't avoid it because it's the will of God?† â€Å"No, I'm saying that he's going to allow himself to be killed to show his father that things need to be changed. He's not going to try to avoid it at all.† For three months we begged, we pleaded, we reasoned, and we wept, but we could not talk Joshua out of going to Jerusalem for Passover. Joseph of Arimathea had sent word that the Pharisees and Sadducees were still plotting against Joshua, that Jakan had been speaking out against Joshua's followers in the Court of the Gentiles, outside the Temple. But the threats only seemed to strengthen Joshua's resolve. A couple of times Maggie and I managed to tie Joshua up and stash him in the bottom of a boat, using knots that we had learned from the sailor brothers Peter and Andrew, but both times Joshua appeared a few minutes later holding the cords that had bound him, saying things like, â€Å"Good knots, but not quite good enough, were they?† Maggie and I worried together for days before we left for Jerusalem. â€Å"He could be wrong about the execution,† I said. â€Å"Yes, he could be,† Maggie agreed. â€Å"Do you think he is? Wrong about it, I mean?† â€Å"I think I'm going to throw up.† â€Å"I don't see how that's going to stop him.† And it didn't. The next day we left for Jerusalem. On the way we stopped to rest along the road at a town along the Jordan River called Beth Shemesh. We were sitting there, feeling somber and helpless, watching the column of pilgrims move along the riverbank, when an old woman emerged from the column and beat her way through the reclining apostles with a walking staff. â€Å"Out of the way, I need to talk to this fellow. Move, you oaf, you need to take a bath.† She bonked Bartholomew on the head as she passed and his doggy pals nipped at her heels. â€Å"Look out there, I'm an old woman, I need to see this Joshua of Nazareth.† â€Å"Oh no, Mother,† John wailed. James got up to stop her and she threatened him with the staff. â€Å"What can I help you with, Old Mother?† Joshua asked. â€Å"I'm the wife of Zebedee, mother of these two.† She pointed her staff to James and John. â€Å"I hear that you're going to the kingdom soon.† â€Å"If it be so, so be it,† said Joshua. â€Å"Well, my late husband, Zebedee, God rest his soul, left these boys a perfectly good business, and since they've been following you around they've run it into the ground.† She turned to her sons. â€Å"Into the ground!† Joshua put his hand on her arm, but instead of the usual calm that I saw come over people when he touched them, Mrs. Zebedee pulled away and swung her staff at him, barely missing his head. â€Å"Don't try to bamboozle me, Mr. Smooth Talker. My boys have ruined their father's business for you, so I want your assurance that in return they get to sit on either side of the throne in the kingdom. It's only fair. They're good boys.† She turned to James and John. â€Å"If your father was alive it would kill him to see what you two have done.† â€Å"But Old Mother, it's not up to me who will sit next to the throne.† â€Å"Who is it up to?† â€Å"Well, it's up to the Lord, my father.† â€Å"Well then go ask him.† She leaned on her staff and tapped a foot. â€Å"I'll wait.† â€Å"But†¦Ã¢â‚¬  â€Å"You would deny a dying woman her last request?† â€Å"You're not dying.† â€Å"You're killing me here. Go check. Go.† Joshua looked at us all sheepishly. We all looked away, cowards that we were. It's not as if any of us had ever learned to deal with a Jewish mother either. â€Å"I'll go up on that mountain and check,† Joshua said, pointing to the highest peak in the area. â€Å"Well go, then. You want I should be late for the Passover?† â€Å"Right. Okay, then, I'll go check, right now.† Josh backed away slowly, sort of sidled toward the mountain. Mount Tabor, I think it was. Mrs. Zebedee went after her sons like she was shooing chickens out of the garden. â€Å"What are you, pillars of salt? Go with him.† Peter laughed and she whirled around with her staff ready to brain him. Peter pretended to cough. â€Å"I'd better go along, uh, just in case they need a witness.† He scurried after Joshua and the other two. The old woman glared at me. â€Å"What are you looking at? You think the pain of childbirth ends when they move away? What do you know? Does a broken heart know from a different neighborhood?† They were gone all night, a very long night in which we all got to hear about John and James' father, Zebedee, who evidently had possessed the courage of Daniel, the wisdom of Solomon, the strength of Samson, the devotion of Abraham, the good looks of David, and the tackle of Goliath, God rest his soul. (Funny, James had always described his father as a wormy little guy with a lisp.) When the four came back over the hill we all leapt to our feet and ran to greet them – I would have carried them back on my shoulders if it would have shut the old woman up. â€Å"Well?† she said. â€Å"It was amazing,† Peter said to us all, ignoring the old woman. â€Å"We saw three thrones. Moses was on one, Elijah was on another, and the third was ready for Joshua. And a huge voice came out of the sky, saying, ‘This is my son, with whom I am well pleased.'† â€Å"Oh yeah, he said that before,† I said. â€Å"I heard it this time,† Joshua said, smiling. â€Å"Just the three chairs then?† said Mrs. Zebedee. She looked at her two sons, who were cowering behind Joshua. â€Å"No place for you two, of course.† She started to stagger away from them, a hand clutched to her heart. â€Å"I suppose one can be happy for the mothers of Moses and Elijah and this Nazareth boy, then. They don't have to know what it is to have a spike in the heart.† Down the riverbank she limped, off toward Jerusalem. Joshua squeezed the brothers' shoulders. â€Å"I'll fix it.† He ran after Mrs. Zebedee. Maggie elbowed me and when I looked around at her there were tears in her eyes. â€Å"He's not wrong,† she said. â€Å"That's it,† I said. â€Å"Well, ask his mother to talk him out of it. No one can resist her – I mean, I can't. I mean, she's not you, but†¦Look! Is that a seagull?†

Leadership and Governance Essay Example | Topics and Well Written Essays - 250 words

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Gasoline Economics Essay Example | Topics and Well Written Essays - 1750 words

Gasoline Economics - Essay Example According to the above diagram, the positive in demand curve from D1 to D2 will result in increasing in price (P) and quantity (Q) of the gasoline. As a result the supply curve will shift to the right from S1 to S2. Equilibrium is the point where the quantity demanded equals the quantity supplied, thus there's no surplus of goods and no shortage of goods. Initially, E1 is the equilibrium point and due to the increase in demand, equilibrium shows at E2. However after the demand increase supply will decrease and equilibrium point shows at E3. According to the above diagram, the positive in demand curve from D1 to D2 will result in increasing in price (P) and quantity (Q) of the gasoline. As a result the supply curve will shift to the right from S1 to S2. Equilibrium is the point where the quantity demanded equals the quantity supplied, thus there's no surplus of goods and no shortage of goods. Initially, E1 is the equilibrium point and due to the increase in demand, equilibrium shows at E2. However after the demand increase supply will decrease and equilibrium point shows at E3. Figure 1: Demand for and Supply of gasoline According to the above diagram, the positive shift in demand curve from D1 to D2 will result in an increase in price (P) and quantity (Q) of the gasoline. As a result the supply curve Source: Review of Economics and Statistics, 57(4), 502-07 According to the above diagram, the positive in demand curve from D1 to D2 will result in increasing in price (P) and quantity (Q) of the gasoline. As a result the supply curve will shift to the right from S1 to S2. Equilibrium is the point where the quantity demanded equals the quantity supplied, thus there's no surplus of goods and no shortage of goods. Initially, E1 is the equilibrium point and due to the increase in demand, equilibrium shows at E2. However after the demand increase supply will decrease and equilibrium point shows at E3.Suppliers adopt their own strategies in order to meet contingency demand by consumers. As a result suppliers tend to change their strategy according to the shifts in demand (Comnor, & Jon, 2001). Assuming a greater degree of pressure on supplier networks coming from greater market demand, suppliers would up their stake in the ultimate outcomes of the corporate strategy and business policy. This is the inevitable result of growing power of big Gasol ine organizations becoming more and more independent on to expand business. (B) Consumer demand and behavior - related to GasolineConsumers are very important for the business organization in determining its corporate strategy. For example customers can either make or break a business organization on the basis of demand. The business organization depends on customers' perceptive behavior to such an extent that the former has very little freedom in deciding the corporate strategy and production policy in any other possible way. The Gasoline prices have a big impact on consumer behavior. Thus consumers are not very responsive with their demand related to changes in the gasoline prices. As a result of rising gasoline prices consumers have been forced to cut down on their other needs and wants needed for their day today life. It also reduces savings and real income growth and other forms of consumption such as entertainment, eating out, electronic items, and vacations. Thus that the percentage of income set apart for gas and oil is inversely proportional to inco me. That is the less a person earns the higher the percentage set apart for

Knowledge Management Processes & Tools Essay Example | Topics and Well Written Essays - 3000 words

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I Came to Testify and Pray the Devil to Hell film review Essay

I Came to Testify and Pray the Devil to Hell film review - Essay Example A person's character is shaped based on the values and the norms that represent the culture he or she was raised in and the religion beliefs that attached him or her to these values and norms. The two films, I Came to Testify and Pray the Devil to Hell, illustrate one conflict in two different areas of the world. The first film is in Fuca while the second film is in Liberia. However, both films present a similar issue of conflict between gender and the role of religion and culture in shaping conflict. The film I Came to Testify, based in Yugoslavia, showed a conflict in Fuca between Muslims and Slovaks that stemmed from the death of the President of Yugoslavia. The Muslim group wanted to create an independent state, while the Slovak group wanted to go back to the old days and focus on their ethnic morals. A civil war occurs in a state when each group attempts to control and lead the state by changing the laws and rules based on their beliefs. This change is often based on either a political or ethnic view, and the majority group does not care if it opposes the other group's beliefs (Jabri, 31). The Slovak group was more powerful than the Muslims and started to use their power to torture Muslims by destroying their houses, mosques, killing Muslim civilians, and changing the name of the city to a name related to the Slovak identity. The most harmful torture to the Muslims was of raping their women and children. Slovak men had the power to rape Muslim women and harm them in front of their own families.

Opposing review Essay Example | Topics and Well Written Essays - 250 words

Opposing review - Essay Example With the turn of the generation, PES failed to make the next-gen jump while FIFA showed it was ready to up its game.† (FIFA 12 Vs PES 12) The opening paragraph which has been quoted above is itself very debatable, PES has been getting better with every single game but the writer fails to acknowledge the same. PES has also been improving with each game, why would the same game be bought over and over again by the fans is something the writer must answer. The article goes on to say that the last game brought out by Konami the makers of PES was very different from its other games but in all fairness there were quite a few similarities between the last one and the earlier editions but significant changes were surely made. To conclude it is very fair to say that the writer has failed to analyze the strengths and weaknesses of the two games. A better analysis should have been written and the two games should have been better

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Describe the properties and functions of the smooth, skeletal and cardiac muscle. (b)Explain the sliding filament hypothesis of - Assignment Example The arrangement of these cells to form a muscle tissue is also unique as they do not form a syncytium but they contract individually or as group of cells. This property of smooth muscle allows it to contract slowly in a wave like motion making it a suitable for gastrointestinal tract. Circular and longitudinal muscles are two smooth muscles found throughout the GIT tract and are responsible for peristalsis. Smooth muscles also line the walls of the blood vessels. They play an important role, especially in the arterioles, by constricting or dilating the blood vessel thereby controlling the flow of blood. Smooth muscles are also crucial in bigger blood vessels, such as aorta, and enable them to withstand high pressure generated during systole or ventricular contraction. (Clark, 2005, p. 139) Skeletal Muscle: These are the muscles under voluntary control. Skeletal muscle is also sometimes referred to as striated muscle but this term should be avoided as cardiac muscle is also a striated muscle and leads to ambiguity. A cell of skeletal muscle is very long, up to 30cm in length, and has a cylindrical shape. The cross section size of these cells is about 10-100 micrometer. It is not surprising that cell of this length has multiple nuclei for support and survival. But these nuclei are not located at the center and rather aligned at the periphery. This is because the contractile components in the cell cytoplasm push these nuclei towards the call border. Skeleton muscles form bulk of a human body and perform various functions. They are essential for locomotion and to perform any movement of the body. Although, skeletal muscles are mostly under voluntary control they also take part in a reflex arc that does not involve the higher centers and, therefore, is an involuntary process. The contractions produced by skeletal muscles are forceful and quick as compared to the smooth muscle. (Clark, 2005, p. 139) Cardiac Muscle: Cardiac muscle is a specialized tissue perfectly ada pted to perform its function. It is the only muscle that is found in the heart. A very special property of a cardiac muscle is that is can contract on its own which mean it does not require an external stimulation. Certain specialized cardiac cells found in the sinus node, atrioventricular node and conducting fibers are capable of initiating an action potential and set up a particular rhythm for contraction of surrounding muscle cells. Due to these properties they are referred to as pace makers of the heart. Cardiac cells are arranged in a syncytium that helps them in conducting the electrical signals more efficiently. Moreover, these cells are joined to each other by special intercalated disks. These intercalated disks are actually fused cell membranes with gap junctions. Gap junctions allow fast sharing of cytoplasmic contents and help in the progression of electrical signals across this syncytium. The function of cardiac muscle is to set up its own rhythm and provide force requir ed to pump blood throughout body’s circulation. Sliding filament hypothesis of muscle contraction: The cytoskeleton and its arrangement are unique in myofibers as compared to other places in our body. The entire length of myofiber is studded in the center with large structures called myofibrils. These myofibrils are composed of two types of myofilaments; thick myofilaments and thin myofilaments. Thick myofilaments are made up of a protein called myosin. This protein has a special shape that is vital for its

Stages of Meiosis Assignment Example | Topics and Well Written Essays - 500 words

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Criminal Law Research Paper Example | Topics and Well Written Essays - 1500 words

Criminal Law - Research Paper Example at the time the crime was committed.†1 This is explained by the fact that insane people are not in the position to appreciate and to tell the difference between good and bad, right and wrong, legal and illegal. Insanity defense is considered to be a defense by excuse. Insanity defense dates back from Ancient Greece and Rome, however, the first definition that is closer to the modern definition of insanity defense was given by an English Court, in 1843, the insane person being compared to a wild beast. However, an earlier definition explains insane defense as it follows: â€Å"If a madman or a natural fool, or a lunatic in the time of his lunacy do [kill a man], this is no felonious act for they cannot be said to have any understanding will.†2 In the USA, some of the leading historical moments directly connected to the insane defense are: the case Durham v. United States3, (which established the Durham rule, also known as the â€Å"Product test†), the drafting of the American Law Institute Test (1953), the Hinckley case4, which led to the adoption of Insanity Defense Reform Act in 1984. Nowadays, more and more jurisdictions choose to rename the insanity defense into mental disorder defense, trying to protect the authors of such crimes from being stigmatized with the label insane. This is the result of the development of human rights protection, this applying not only to good citizens, but also to everybody, disregarding their criminal or/and medical records. As attractive as the insane defense may seem to cold blooded criminals, wishing to avoid justice with an insane plea, all the insane defense cases involve psychiatrists, psychological testing of the person claiming to be insane and the burden of proving to the jury that the crime was committed by a mentally ill person. For example, the case of Colorado v. Connelly5 is the story of a man found not guilty by insanity, and after 10 years, found guilty for the committed crime. The Andrea Yates case is one of

Handstar Inc Essay Example for Free

Handstar Inc Essay Handstar Inc. was created a little over four years ago by two college roommates to develop software applications for handheld computing devices. It has since grown to ten employees with annual sales approaching $1. 5 million. Handstar’s original product was an expense report application that allowed users to record expenses on their handheld computers and then import these expenses into a spreadsheet that then create an expense report in one of five standard formats. Based on the success of its first product, Handstar subsequently developed three additional software products: a program for tracking and measuring the performance of investment portfolios- a calendar program, and a program that allowed users to download their email messages from their PC and read them on their handheld computers. The two founders of Handstar have recently become concerned about the competitiveness of their offerings, particularly since none of them has been updated after their initial launch. Therefore, they asked the directors of product development and marketing to work together and prepare a list of potential projects for updating Handstars current offerings as well as to develop ideas for additional offerings. The directors were also asked to estimate the development costs of the various projects, product revenues, and the likelihood that Handstar could retain or obtain a leadership position for the given product. Also, with the increasing popularity of the Internet, the founders asked the directors to evaluate the extent to which the products made use of the Internet. The product development and marketing directors identified three projects related to updating Handstars existing products. The first project would integrate Handstars current calendar program with its email program. Integrating these two applications into a single program would provide a number of benefits to users such as allowing them to automatically enter the dates of meetings into the calendar based on the content of an email message. The directors estimated that this project would require 1250 hours of software development time. Revenues in the first year of the products launch were estimated to be $750,000. However, because the directors expected that a large percentage of the users would likely upgrade to this new product soon after its introduction, they projected that annual sales would decline by 10 percent annually in subsequent years. The directors speculated that Handstar was moderately likely to obtain a leadership position in email/calendar programs if this project were undertaken and felt this program made moderate use of the Internet. The second project related to updating the expense report program. The directors estimated that this project would require 400 hours of development time. Sales were estimated to be $250,000 in the first year and to increase 5 percent annually in subsequent years. The directors speculated that completing this project would almost certainly maintain Handstars leadership position in the expense report category, although it made little use of the Internet. The last product enhancement project required enhancing the existing portfolio tracking program. This project would require 750 hours of development time and would generate first-year sales of $500,000. Sales were projected to increase 5 percent annually in subsequent years. The directors felt this project would have a high probability of maintaining Handstars leadership position in this category and the product would make moderate use of the Internet. The directors also identified three opportunities for new products. One project was the development of a spreadsheet program that could share files with spread-sheet programs written for PCs. Developing this product would require 2500 hours of development time. First-year sales were estimated to be $1,000,000 with an annual growth rate of 10 percent. While this product did not make use of the Internet, the directors felt that Handstar had a moderate chance of obtaining a leadership position in this product category. The second new product opportunity identified was a Web browser. Developing this product would require 1875 development hours. First-year sales were estimated to be $2,500,000 with an annual growth rate of 15 percent. Although this application made extensive use of the Internet, the directors felt that there was a very low probability that Handstar could obtain a leadership position in this product category. The final product opportunity identified was a trip planner program that would work in conjunction with a PC connected to the Web and download travel instructions to the users handheld computer. This product would require 6250 hours of development time. First-year sales were projected to be $1,300,000 with an annual growth rate of 5 percent. Like the Web browser program, the directors felt that there was a low probability that Handstar could obtain a leadership position in this category, although the program would make extensive use of the Internet. In evaluating the projects, the founders believed it was reasonable to assume each product had a three-year life. They also felt that a discount rate of 12 percent fairly reflected the companys cost of capital. An analysis of pay-roll records indicated that the cost of software developers is $52 per hour including salary and fringe benefits. Currently there are four software developers on staff, and each works 2500 hours per year. Which option should they choose?

Haagen Dazs A Successful Ice Cream Brand Marketing Essay

Haagen Dazs A Successful Ice Cream Brand Marketing Essay Haagen-Dazs is a successful organization which is an ice cream brand owned by General Mills and sold under the Nestle licensing brand in the United States. Reuben Mattus is the founder of Haagen-Dazs in Bronx, New York in 1961. He was a young entrepreneur with a passion for quality and a vision for creating the finest and purest ice cream. Initially, he worked in his mothers ice cream business selling fruit ice and ice cream in the streets of the Bronx in New York. In order to produce the finest ice cream, he insisted on using the finest and purest ingredients. By 1960, Reuben Mattus was supported by his wife Rose. He decided to form a new company dedicated to his ice cream vision and called his brand as Haagen-Dazs. Therefore, the name of Haagen-Dazs was come from Reuben Mattus. Reuben Mattus had a daughters Doris. She opened the first Haagen-Dazs shop in 1976. It was an immediate success and it become very popular led to a rapid expansion in a short period of time across the country. In 1983, Reuben Mattus agreed to sell his company- Haagen-Dazs to The Pillsbury Company, which still remained committed to the tradition superior of quality of ice cream. (HDIP.Inc) History of Baskin Robbins Baskin Robbins is an invention by two brothers-in-law; they are Mr. Burt Baskin and Mr. Irv Robbins. The main reasons motivate them to create this brand is because both of them hope can open an innovative ice-cream store that can be a good place for every family member can be gather together and this can improve the relationship between the parents and their children. These two brothers-in-law in deep love with the old fashioned ice-cream and they expect can use the highest quality of material to produce many different ice-cream flavors for their customer. In the year of 1954, Baskin Robbins defeats their competitors at the Los Angeles Country Fair and won their first Gold Medal, and then in subsequent of year, the prize of Gold Medal also wins by Baskin Robbins Ice Cream. In the mid year of 1960, Baskin Robbins has been opening more than 400 stores in United States. In year 1970, it expand their business over the United States with open their stores in many different country such as Japan, Saudi Arabia, Korea and Australia. 1.2 Companys objective In every Haagen-Dazs shop, their objective is to make your experience with us as pleasurable as possible. Every product in Haagen-Dazs is from only the finest and purest ingredients in the world. Well trained staff will gladly assist their customer in choose from extensive menu. (Haagen-Dazs) Similarly, the objective of Baskin Robbins is to provide every customer can have a deep impression and deliciously fun after enjoy the Baskin Robbins ice-cream and intend to stay Malaysians Favorite Premium Ice Cream in every way. 1.3 Board of Directors Nestle has acquired General Mills fifty percent ownership stake in Ice Cream Partners USA. The Board of Directors in Nestle S.A was Peter Brabeck-Letmathe. He is an Austrian, born in Villach on November 13, 1944. (Nestlà © 2001) On the other hand, the president of Baskin Robbins is Mr. Anthony J. Gioia and it chief brand operating office is Srinivas Kumar. The organizations 2.1 The brands / Types of products. There have different types of products sell in Haagen-Dazs that is including ice cream, ice cream bars, ice cream cakes, sorbet and frozen yogurt. (HDIP. Inc) Similarly, Baskin Robbins not only sell ice-cream, they also sell many types of dessert product like soft serve, sundaes, beverages and cakes. (Baskin Robbins) 2.2 Slogan and Logo The Slogan of Haagen-Dazs is Made like no other, which is mean only using the finest ingredients and offering the best ice cream, frozen yogurt and sorbet. The ice cream of Haagen-Dazs that is always available for the health conscious. (eHow.Inc 2010) The slogan for Baskin Robbins is 31 flavors. This idea is propose by Carson-Roberts, the advertising agency in year 1953. (Baskin Robbins 2010) 2.3 Current business development Haagen-Dazs is a famous brand of ice cream around the world. It is starting with only three flavors which are vanilla, chocolate and coffee. In 1976, the company opened their first retail shop in New York and offered franchises throughout the United States and 54 other countries around the world. (Wikipedia 2010) Nowadays, Baskin Robbins had already open 2,500 stores in USA and 2,500 stores in different country such as Australia, Canada, China, India, Japan, Korea, Malaysia, Middle East, Puerto Rico, Russia and UK. It also provides more than 1000 flavors of ice-cream. Baskin Robbins lead their employee to have an opportunity to develop their ability and creativity when make a decoration to the cakes and improve their interpersonal skills when communicate with customer and even their own managerial skills. Marketing strategies 3.1 How do they market their products? The purpose of a marketing strategy is to facilitate a business to achieve and sustain a competitive advantage in the marketplace. Haagen-Dazs had adopted Marketing Mix strategies in their business. Nowadays, Haagen-Dazs had done some promotion by uses print adverts to attract customers worldwide. They have more focused on the pleasure of customer when they eating ice cream which is made from finest and purest ingredients in the world. They advertising on the focused on fact that after consumer consumed their ice cream still can maintain a great body and have a purest ingredients without add on money for it. (MM 2005) However, Baskin Robbins also do some promotion activities and campaign like do a discount promotion. They are more focused on give discount for customer to purchase more. For example when customer purchase ice-cream above RM 15, they can purchase a scoop of ice-cream at RM 0.31 only. Beside, every 31st of the month, Baskin Robbins would give 31% of discount on hand-packed ice-creams. Furthermore, to cheer up every Wednesday as a Pink Day, from 1 March until 31 March every Wednesday, when customer go to Baskin Robbins store they only need to show up anything which i s pink colour to the staff then can get a double scoop of ice-cream for a price of one single regular scoop, is pay only RM7.50 to get 2 of your favourite flavors. Place is the location which allows the organisation to spread the products and services for the customers. All Haagen-Dazss shop or cafes are usually located on prime streets or malls where there have many young adults. Besides, Haagen-Dazs always located at petrol pumps and other convenient areas where customers they can pick a scoop of ice cream while they on go. Beside, Haagen-Dazs shop or cafe always providing comfortable seat for customers and couples, bar tools, dim light bulb, rich colours to create an ambience of intimacy and love. (MM 2005) In the same way, most of the Baskin Robbins stores located in shopping malls as well where there have many young adults, family and children. Baskin Robbins stores always decorate with rich colours and provide comfortable seat for their customers. Haagen-Dazs and Baskin Robbins also distributes their products to other market like Giant, Jusco, Carrefour and etcetera, so that it is more convenience for customer to buy their ice cream in ev ery way. Price is the amount which is paid by the customer to exchange the product and service. Most of the organization offers a low price to attract customer towards its product and service and also attempt to capture the target market based on cost differentiation. However, Haagen-Dazs focused on providing finest and purest ingredients. There is no price discounts or special offers in Haagen-Dazs, for purest ingredients and heath conscious, Haagen-Dazs have not reduced price to try attracting customers. Similarly, the ice cream of Baskin Robbins is a premium ice cream with high quality ingredients. Therefore, the way of Baskin Robbins to pricing their product is higher than other ice cream such as Wall, Nestle, and Cornetto. Haagen-Dazs has produce different type of products like ice cream, ice cream bars, ice cream cakes, sorbet and frozen yogurt. They always ensure their product to maintain the luxurious taste and high quality associated with their brand by using finest and purest ingredients. It ensuring that fresh cream is used for rich creamy flavor, fresh skimmed, fresh egg-yolk and etcetera to produce a high quality ice cream. (MM 2005) They advertise that their ice cream by ensuring their ice cream is perfectly rich in finest and purest ingredients because it contains no excess air. Further, Haagen-Dazs ice cream are unlike others brands, it is no artificial colours are used. Haagen-Dazs prefers to use better natural ingredients and make sure that is healthy and safety for customers use. Baskin Robbins has also come out variety of products like ice-cream, sundaes, beverages and cakes. Whereas, they continuously do more research and development to create new flavor of ice cream every month. Like t he new flavor for this month- March is Caramel Praline Cheesecake. Nowaday, they already have more than thousand flavors of ice-cream. They also use a low fat chocolate to make their ice-cream which provide for a customer who are mad about chocolate flavor but want to maintain their body. Customer can get the dietary and nutrition information of each product, especially for the person more stress on a good health. 3.2 Advertising methods Haagen-Dazs advertisement always will be located in a high traffic area where customers will be easy catch by the advertisement through the advertisement board. Customers also will be reached through advertisements such as fliers, newspaper advertisement and through its grand opening ceremonies. Their marketing program will also be incorporated by offering special coupon prices for nearly restaurants, hotels, and shops to customers who purchase any single product at Haagen-Dazs. Major marketing will be contacted through newspaper advertisements, magazines, and flier distribution. In the same way, Baskin Robbins has adopted same advertising methods with Haagen-Dazs which is advertised through the billboard, fliers, magazines, newspapers and etcetera. Future Plans of the organization On 6 Jan 2010, Baskin Robbins makes an announcement that they already open a franchise sale in Miami, Florida, because like nowadays only two Baskin Robbins stores in Miami areas, so they expect can expand their business in this area. Salman Siddiqui, vice president of global business development, Baskin Robbins said that they will continue to provide a high-quality ice cream especially frozen desserts and beverages to deal with a higher demand in Dade and Broward countries. (PR Newswire 2010) In 1999, General Mills entered an agreement with Nestle which combined their ice cream brands in the United State in a 50/50 joint venture. (Decision news media 2001)In the future, Haagen-Dazs also have a plan to open new markets in Turkey, Egypt, and in the Gulf States and they hope can opening two to four shops in Cumberland Country locations by the end of the year. (Joe Green 2010) Conclusion The world is changing very fast; there are many competitors in the market leading to higher competition nowadays. Focus on differentiation would achieve sustainable competitive advantage. Differentiation could arise from a wide range of areas of an organization, such as, products, pricing, brands, promotion and geographic location. Price is crucial for customer to decide which same products but different brands are worth to purchase. Most of the company would search for low cost material to earn more profit. However, The Haagen-Dazs was differs from other companies. Haagen-Dazs are more focused on the pleasure of customer when they eating ice cream which is made from finest and purest ingredients. Consequently, the company becomes a super-premium brand like its product is only made from natural and purest ingredients without any artificial colourings, stabilizers or stabilizers. (Stat Counter 2008) On the other hand, Baskin Robbins is more focused on giving discount for customers. They want to provide great product for their customer with cheaper price; therefore they always have many promotions like customer can enjoy 31% of discount in every month have 31st day. Furthermore, Baskin Robbins always has many activities function such as to cheer up every Wednesday as a Pink Day, that is a way to create customers interesting toward their brand and product. Customers might feel that is interest and worth to participant to get cheaper ice cream. ( Go Out Eat 2010) Haagen-Dazs has focused on purest and finest ingredient with higher price, they has always targeted the adult market. Adults were financially independent and could make purchase decisions on their own. One of the reasons behind the brands success was the companys emphasis on market research to understand the consumers preferences, desires, and needs. Whereas, the target market of Baskin Robbins are family and children. Most of the children would like to choose Baskin Robbins because of the rich colours of Baskin Robbins is very attractive and the price is cheaper than Haagen-Dazs. The shop of Baskin Robbins can be a good place for every family member can gather together and this can improve the relationship between the parents and their children. Place is very important for company to spread their products and services for the customer. Haagen-Dazs and Baskin Robbins usually located on town, prime streets and shopping malls where there have many young adults and children. Similarly, Haagen-Dazs and Baskin Robbins have same idea which provides a comfortable environment for customers. After shopping, they can relax and enjoy their tea time in the cafà © of Haagen-Dazs or Baskin Robbins. The edge of Haagen-Dazs and Baskin Robbins is emphasis on customers needs, desire, and wants. Haagen-Dazs and Baskin Robbins also distributes their products to supermarket, so that it is more convenience for customer to buy their ice cream in every way. If discuss about flavor, the Baskin Robbins have more choices for customer compare to Haagen-Dazs because nowadays they already have more than 1000 flavors of ice-cream and every month they will create a new flavor. Haagen-Dazs has an intense focus on developing an internal and external marketing strategy. They obtained their current competitive advantage to establish premium pricing from using finest and purest ingredients to come out product excellence. They also invested in consumer research to understand the preferences and taste of their customers. (MM 2005) The brand image of the product is very important, Haagen-Dazs is do more better for this part, the outlook for their product it will let people feel like very classy. And their brand logo and color also give people the royal impression and will think that they are as true ice-cream connoisseurs. For the brand image of Baskin Robbins, for the view of people especially for family members, they will think that it is a good place they can gathering for their children like in Sunday-family day. (PeopaLove Brand Talk 2009)

Ways To Manage Work Life Balance English Language Essay

Ways To Manage Work Life Balance English Language Essay This is the sentence that brings the idea when we talk of work-life balance. When we work every day, all day, with no time set aside for living life, we just get more stressed. We are unable to find sight of reality. We may not have the touch with creativity, which is just as important for producing quality work as it is for innovating in business. There are no benefits to living a workaholic lifestyle. A good work-life balance is very important in our life. Working is necessary and hard working is surely not bad but we need to find the right balance to keep our body healthy. Some rest is always necessary and that is something that the so called workaholics many times forget. A recent study shows that people who are stressed out in their jobs have a higher risk for dementia later in life.   This is bad news for the American worker who often has long hours and can often loose work-life balance on their way to climbing to the top of the corporate ladder. Deadlines, conflicting demands, promised delivery, increased accessibility, mixed with a need for a life outside of work, does not easily tip the scales to personal well-being. We have to focus on prioritizing and setting goals for ourselves, and create an action plan that will help us organize our life at work and in the home. Follow this Work Life Balance guide to get ourselves focused, and to create a plan that will help us to reduce stress. Setting healthy boundaries is essential for a healthy work life balance. Be attuned to our patterns of working, as well as our high alert, medium concentration, and down times during a 24 hour cycle. This will help us allocate tasks to appropriate times in which to complete them. Three more GETS to consider for a balanced life that will help us to sleep through out the night! These are Get Organized, Get Connected and Get Going. This paper deals with the ways to manage work life and reduce stress. Ways to Manage Your Work-Life Balance and Reduce Stress Introduction: Work to LIVE. Dont LIVE to work. This is the sentence that brings the idea when we talk of work-life balance. Its important to get a handle on mood swings or energy shifts if we want to maintain our work life balance and be successful in business. A good work-life balance is very important in our life. Working is necessary and hard working is surely not bad but you need to find the right balance to keep your body healthy. Some rest is always necessary and that is something that the so called workaholics many times forget. In todays intensely competitive global environment, companies that support work-life balance practices and encourage their employees to manage their personal energy effectively will come out on top. According to studies by the National Institute of Occupational Health, American businesses lose more that $300 billion a year due to absenteeism, employee turnover and workers compensation benefits directly resulting from overwork. We need to make priorities; it is necessary to take time for your family life. If you are married you need to spent time with your wife and your children. What are you with all the money if you dont have time to spend together. It is very often better to divide your time in working time and relax time. Work life imbalance leads to Stress: Happiness on your work is very important but when you come home you need to put all the sorrows and problems of your work away .A stressful job can lead to unhappiness that seeps into your leisure life and leads to bad health.   A recent study shows that people who are stressed out in their jobs have a higher risk for dementia later in life.   This is bad news for the American worker who often has long hours and can often loose work-life balance on their way to climbing to the top of the corporate ladder. There is good news though.   Companies realize that they need healthy employees and some are starting to take notice of new ways to handle work-life balance.   NPR reports said that in 2010 one percent of U.S. companies allow unlimited paid vacation for their employees.   Employees are allowed to take time when they need it as long as they get their work done.   This number also appears to be on the rise as companies pay more attention to results rather than tradition. As long as youre working, juggling the demands of career and personal life will probably be an ongoing challenge. Use these ideas to help you find the work-life balance thats best for you. Strike a better work-life balance: When your work life and personal life are out of balance, your stress level is likely to soar. Use these practical strategies to restore harmony. Deadlines, conflicting demands, promised delivery, increased accessibility, mixed with a need for a life outside of work, does not easily tip the scales to personal well-being. You have to focus on prioritizing and setting goals for yourself, and create an action plan that will help you organize your life at work and in the home. Follow this Work Life Balance guide to get you focused, and to create a plan that will help you to reduce stress. Be attuned to your patterns of working, as well as your high alert, medium concentration, and down times during a 24 hour cycle. This will help you allocate tasks to appropriate times in which to complete them. Ultimately you want to optimize the time you have available in order to reach your goals. This means disciplining yourself to work on your most important tasks, even though they may only be bite-sized chunks of a much larger project, rather than do the quick and easy, less important tasks that will make you feel better to cross them off in short order on your to-do list but, in reality, will bring you no closer to your goals. Three more GETS to consider for a balanced life that will help you sleep through the night! i.e. Get OrganizedGet ConnectedGet Going   Tips for Better Work-Life Balance: There was a time when the boundaries between work and home were fairly clear. Today, however, work is likely to invade your personal life and maintaining work-life balance is no simple task. Still, work-life balance isnt out of reach. Start by evaluating your relationship to work. Then apply specific strategies to help you strike a healthier balance. Track your time. Track everything you do for one week, including work-related and personal activities. Decide whats necessary and what satisfies you the most. Cut or delegate activities you dont enjoy or cant handle or share your concerns and possible solutions with your employer or others. Take advantage of your options. Ask your employer about flex hours, a compressed workweek, job sharing, telecommuting or other scheduling flexibility. The more control you have over your hours, the less stressed youre likely to be. Learn to say no. Whether its a co-worker asking you to spearhead an extra project or your childs teacher asking you to manage the class play, remember that its OK to respectfully say no. When you quit doing the things you do only out of guilt or a false sense of obligation, youll make more room in your life for the activities that are meaningful to you and bring you joy. Leave work at work. With the technology to connect to anyone at any time from virtually anywhere, there may be no boundary between work and home unless you create it. Make a conscious decision to separate work time from personal time. When youre with your family, for instance, turn off your cell phone and put away your laptop computer. Manage your time. Organize household tasks efficiently, such as running errands in batches or doing a load of laundry every day, rather than saving it all for your day off. Put family events on a weekly family calendar and keep a daily to-do list. Do what needs to be done and let the rest go. Limit time-consuming. Bolster your support system. At work, join forces with co-workers who can cover for you and vice versa when family conflicts arise. At home, enlist trusted friends and loved ones to pitch in with child care or household responsibilities when you need to work overtime or travel. Nurture yourself. Eat healthy foods, include physical activity in your daily routine and get enough sleep. Set aside time each day for an activity that you enjoy, such as practicing yoga or reading. Better yet, discover activities you can do with your partner, family or friends such as hiking, dancing or taking cooking classes. ABCDE for restore work life balance: Heres a practice recommends for shifting from hopelessness to hopefulness. I successfully use it with my clients to help them restore their work life balance. He calls it ABCDE for: Adversity Beliefs Consequences Disputation Energization. A Adversity Start by spelling out the nature of the situation. Notice that you can experience hopelessness in response to ostensibly positive situations as well as to negative ones. For example, getting a new client or being accepted into a final round of interviews can upset your balance and send you into a whirlwind of anxiety and fear that produces just as much hopelessness and overwhelm as not getting the job or not making the cut. B Beliefs This is your opportunity to spell out the thoughts and beliefs that are fueling the negative response. C Consequences Look at the consequences of your beliefs what happened as a result? How do you behave? What happened then? D Disputation Actively dispute the beliefs that break your life balance and send you into the downward spiral. This is where you practice arguing with yourself in a productive way. E Energization When you have been effective in disputing the problem beliefs, you feel an influx of energy, a sense of renewed hope, or at least of peacefulness. Strategies for managing work life balance and reduce stress: Here are nine strategies that, taken together, can help to change course without abandoning the destination and help you restore your work life balance: 1. Dont panic. Even if you feel panicky, you can choose modest, recoverable steps to address the situation. This is no time to get a divorce, fire an employee, or buy a new computer system. Tip: Talk with a coach or therapist to get perspective. 2. Return to Source. Whatever our spiritual orientation or tradition, connect with what for you is the Source of life or spirit. Know that there is something larger than you that encompasses you. Spend at least 15 minutes each day connecting with that Source. (I like Mark Silvers Remembrance Practice described in his free downloadable workbook Getting to the Core of Your Business.) 3. Take a body inventory. Are you sleeping well? How are you eating? Whats your energy level? If these are not up to par, get a professional evaluation and take the steps that will restore your well being. 4. Tell the truth. Sometimes energy flags when weve gotten into a pattern of pleasing others or living according to standards that are not our own. Notice if there is any imbalance. Notice where youre being less than forthright and get clear about your motives, then clean it up. (Talking to a coach or therapist can facilitate clear, authentic communication.) 5. Keep good company. Are you stimulated and encouraged by your peers and clients? Do you have great playmates? Playing on the wrong playground with the wrong kids is neither fun nor productive. 6. Tune Up Your Thinking. Theres substantial evidence that managing the way we think can have a profound and lasting effect on mood and motivation. 7. Set Healthy, Flexible Boundaries. Yes, real life and real business are intimately connected, but that doesnt mean that you need to give up your privacy. To find your work life balance, set boundaries so that you can feel generous without feeling depleted and available without feeling invaded. Keep them flexible, because things change. 8. Create or Refine Systems. We cant manage real life and a real business or hope to achieve meaningful balance without good systems. Look at where things feel most out of sorts and resolve to create or improve a system to get things on track. 9. Keep the Goal, Drop the Plan. Sometimes the best way to achieve a goal is to let go of our plans. Promptly and clearly revise commitments and offers as necessary to bring current activity in line with current resources. Why abandon ship when you can drop anchor while you make some repairs. As for me, these strategies led me to postpone the re-launch of the Authentic Promotion teleclass and take a break from Internet marketing. Having stopped the war between myself and my business, I restored my work life balance and now feel more engaged with the things that I choose to take on (like writing this article.) My audacious goals are now shining possibilities instead of looming obligations, and if it takes a little longer to reach them, arriving will be all the sweeter. Boost up Your Bottom Line by Encouraging Work-Life Balance: Overwork also takes its toll on employee creativity. Bruce Van Horn, CEO of Yogaforbusiness.com and author of Firm Footing in a Changing Marketplace, writes, We need to be human beings, not human doers. Here are seven practices you can introduce into your organization to increase productivity and creativity and reduce costs at the same time. Train your managers to listen and use their best judgment to work with their employees to co-design arrangements that foster better work-life integration. Linda Stokes of PRISM International, Inc. puts it well: The real challenge here is to identify actual requirements of the job versus traditions of the company or preferences of the manager that sometimes masquerade as real job requirements. Use the actual job requirements and employee needs to design a better work-life integration plan.   Bring back lunch. Encourage everyone to regularly take at least 30 to 60 minutes for lunch away from the workplace. Encourage real vacations. A real vacation involves more than a few days away from the office while fielding cell phone calls and e-mail. Encourage managers to do what managers in European countries with paid leave legislation have been doing for years . . . cross-train employees.   Encourage productivity phases. Dr. Krista Kurth states, According to research, the human brain is hardwired to take a rest, or shift in attention, at least every 90 to 120 minutes. If we do not take this mental break, our brains will take it anyway. This is when we most often make errors. People who take productivity pauses return to the task at hand with renewed vigor and focus. Provide resources. Offer articles, books, brown-bag lunches and online seminars about stress and overwork, work-life balance and personal energy management. This will give employees the information they need to make better choices about balancing their energies across their work and life. Use the material in this article to begin designing your own seminar. Better yet, hire an expert to speak to your managers and employees or enroll them in appropriate training. Look for ways to sneak in a little fun. For example, if you have a cafeteria, you can transform lunchtimes into concert times inexpensively by inviting employees with musical instruments and hopefully a modicum of talent to play and/or sing for their colleagues.   Consider providing employees training in relaxation methods, such as Yoga and meditation. These practices help strengthen the body and lower stress. Meditation, Van Horn points out is the perfect vehicle to refresh physical and mental functioning and to enhance the emotional intelligence, which is a prerequisite for business building and developing entrepreneurial skills. Conclusion: In todays world, managing work life balance can be tough if you dont know what youre doing. Work is such a large part of your life that it can seem easier to forgo the other areas such as recreation, spirituality and family, to name just a few. But its important that you find enough time to enjoy all different aspects of your life, otherwise you can burn out. The first thing you need to do is write down your Intentions. These are things that you want to turn into reality for the next week. Attending your daughters recital, going to church or taking care of your tax return are all Intentions. So make sure you write your Intentions down in your diary for a certain day and allow time for them. Intentions dont have to be tasks, either. They can be as simple as wanting to Be Kind. If you want to live your ideal life, first you have to plan it, and then live it! This is the key to managing work life balance. Its important that you dont put off until retirement something youve always wanted to do. Remember, dreams are goals without a deadline. So if you want to turn your dream into reality, then you need to give it a deadline.

How Music Has Influenced Me :: College Admissions Essays

Throughout my life, music has always been a major influence. It has the power to change my mood when I'm feeling down, but the thing I find most intriguing about music is that it doesn't always end up improving your mood: like all forms of art, it imitates life, which is not always portrayed in a positive light. The musicians that I admire most have the versatility to induce several different emotional responses in the same piece. This quality is present in most of the wide variety of music I listen to, from Russian composer Dmiti Shostakovich, to Chicago jazz band Tortoise, to California pop/rock sextet Mr. Bungle. Music is far more than the sum of its parts. It can be thought of in a highly mathematical sense, which leaves one in awe of the seemingly endless combinations of rhythm, tone and intervals that a good musician can produce. Admiring music in this way is a lot like admiring an intricate snowflake, or shapes in the clouds; it's beautiful, but at the same time very scientific, based on patterns. All of the aforementioned qualities of music have one thing in common: they can be defined with numeric, specific values. However, the greatest aspect of music lies elsewhere, and cannot be specifically defined with words. It is the reaction that each individual has when they are confronted with their favorite (or least favorite) kind of music. There aren't many words to describe the emotional reaction I get when I hear certain songs, even those that don't have the "complicatedness" of some of the more skillful artists.

Holden Caufield vs Robert Frost :: essays papers

Holden Caufield vs Robert Frost Holden Caulfield, from J.D. Salinger’s The Catcher In The Rye, and Robert Frost, in his poem â€Å"Nothing Gold Can Stay† have very similar views on certain prospects of life. Frost shows the same perspective as Holden Caulfield. For example, both Caulfield and Frost want beautiful thing to last forever. They both protest the mutability of time. Lastly, they both want to hold on to innocence. In short, you could say that both Holden Caulfield and Robert Frost have a desire to be a â€Å"catcher in the rye†. Both Frost and Caulfield have the desire for beautiful things to last forever. Holden Caulfield recalls a time when he and Jane were younger, they would be playing checkers, and Jane would refuse to move her kings from the back row. It wasn’t any kind of a strategy, nor was it for any particular reason, besides the reason that Jane just happened to like the way they look back there. â€Å"She wouldn’t move any of her kings. What she’d do, when she’d get a king, she wouldn’t move it. She’d just leave it in the back row. She’d get them all lined up in the back row. Then she’d never use them. She just liked the way they looked when they were in the back row.† (Salinger, 31-32)Another example is when Holden is watching Phoebe go around and around on the carousel. He sees this moment as a beautiful thing that he wants to preserve. Robert Frost has the same idea when he says â€Å"Nature’s first green is gold, her hardest hue to hold†. He’s saying that this first green of nature is so beautiful, but there is no way to hold on to it no matter how much you’d like to. Both Caulfield and Frost protest the mutability of time. In Holden’s case, he enjoys going to the museum because it never changes. Everything has to stay the same. Holden likes how a single beautiful moment can be encapsulated behind glass, thus preserved forever. At the museum, a single moment is unaffected by time. Time stands still inside the walls of the museum. Year after year he can go back to the museum and he only thing that has changed is him. When Frost says that a â€Å"leaf subsides to leaf†, he’s describing how time passes and the leaves fall.

Sitting Bull Exile to Canada :: American America History

Sitting Bull Exile to Canada Many things influenced Sitting Bull's decision to cross the border into Canada. After Custer's defeat at Little Bighorn, Sitting Bull had to live life in fear. He fought on the defensive for years. Sitting Bull and his followers fled from the onslaught of American howitzers. He then was able to find sanctuary in the White Grandmother's Country, north of the international boundary. "Most of the band drifted back in the next few years; Sitting Bull himself was to return in 1881 to end his exile" (Andrist 298)). They faced unknown obstacles, and challenges, all for a chance to live the way they wanted to. When times were bad they looked to the Canadians for assistance. When they could not help Sitting Bull struggle ended and asylum. Canada was no longer an option for Sitting Bulls starving people. For Sitting Bull and his people "the winter of 1876-77 was a winter of despair. "Soldiers occupied the hunting grounds and kept the war going even when the snow fell and the temperature plunged"(Utley 174). Sitting Bulls options for the survival his people were being held in the hands of the soldiers surrounding his winter encampment. Who could at any time " burst into their village, shoot down the people, and destroy their homes and food supplies"(Utley 174). Sitting Bull disliked the alternative of an unconditional surrender, which was out of the question. This surrender would have cost Sitting Bull and his people their guns, and horses. This was unreasonable for people who relied on these valuable tools in almost every aspect in their lives. In April of 1877 the Miniconjoous, Sans Arcs, Hunkpaps, and others of equal prominence conviened a council at Beaver Creek. Spotted Eagle and Sitting Bull would make speeches advocating continuing the war against the white man. They would eventually realize them necessity to act in the best interest of the people. Sitting Bull stood firm in his way of life, as a hunter. Around this time Crazy Horse made his decision to surrender. On May 6, Crazy horse surrendered at the Red Cloud agency in Robinson Nebraska. The group which consisted of 889 people, surrendered "12,00 ponies and 117 arms"(Utley182). Sitting Bull faced new uncertainty in Canada. He had traveled to this country before "following Buffalo or seeking Slotas to trade with" (Utley184). He also knew from experience the contrast between the Grandmother (Canada) and the Great Father of the United States.

Strategic Market Planning

Tutorial 2. 2 Strategic Market Planning 1. 4 – Discuss the concept of balanced strategic planning and the approach outlined by the Balanced Performance Scorecard. What are the five common principles associated with implementing the balanced approach to strategic planning? The idea of having balanced strategic planning outlined by the balanced performance scorecard is to allow organizations to implement strategy rapidly and with great efficiency by integrating the measurement system with the management system.The balanced performance scorecard converts an organizations vision and strategy into a number of action measures that provide the basis for a strategic management and measurement system. The balanced scorecard approaches strategy from four complementary perspectives: financial, customer, internal process, and learning and growth. The five common principles associated with implementing the balanced approach to strategic planning are :- 1. Translate the strategy into operat ional terms. 2. Align the organization to strategy. 3.Make the strategy a part of everyone's everyday job. 4. Make the strategy a continual process, i. e. through every stage of the development, manufacture and distribution of a product. 5. Mobilize change through executive leadership. 2. 4 – Describe the role that a code of conduct plays in ensuring ethical compliance within a firm. How should a code of conduct be developed, what should it contain, and what are the keys to ensuring that the code is successfully implemented? Codes of conduct are formal statements that describe what an organization expects of its employees.Codes of conduct define good practice by reflecting on the core values of rights, relationships, responsibilities, standards and safety. A code of conduct should be more than a list of rules for employees to adhere by. It should also be an expression of a company or organizations values and an extension of its policies. It should be well thought out, so as t o be a meaningful, useful document that employees actually use. The main things contained in a code of conduct should include the following:- 1. Freedom of association and the right to bargain collectively. 2. Forced and bonded labour. 3.Child labour. 4. Non- discrimination. 5. Health and safety. 6. Hours of work. 7. Wages. 8. Security of employment. Also trustworthiness, respect, responsibility, fairness, caring, and citizenship should be included. To ensure that the code is successfully implemented it should be used by everyone and at every stage within an organization. Everyone should be accountable if it is they do not adhere to the code of conduct. 2. 5 – What is the relationship among marketing ethics, strategic planning, and organizational performance? How is being market oriented different than having a stakeholder orientation?Adhering to good marketing ethics and being socially responsible will increase an organizations performance while pressure to meet performance objectives can also lead to unethical activities. Strategic planning sets out long term goals and objectives for a company so they can see where they want to be performance ways. It ensures that a company will have a good performance for a number of years, and not just for the present, it is a vital attribute for a company to half whether the company is large or small if it is to achieve its objectives and meet performance targets.Being market oriented means a company or organization reacts to what the customers want and all decisions taken are based around information about customers needs and wants rather than what the business thinks is right for the customer. A company that is shareholder oriented typically views the impact of business operations on profit, furthermore the length of concern for changes in business operations is usually short term such as meeting quarterly or annual results.